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Untitled Document
 PCB gets tremendous response for PPL
14th May 2008 13:00 IST
Agencies
The Pakistan Cricket Board has got a tremendous response to buy franchise rights/sponsor teams in the planned Pakistan Premier League Twenty20 competition.
A senior official of the Board today said the only thing holding up the organisation of the Pakistan edition of the successful Indian Premier League was finding a slot in the packed Future Tours Programme of the International Cricket Council (ICC).
"I can tell you this much the response from companies and organisations and even individuals to buy franchise rights or sponsor teams in the PPL have been beyond our expectations," the official said.
"We are trying to find a suitable slot in 2009 when teams are free and most players are available because we also want the involvement of overseas players in the PPL," he stated.
The official said the Board had studied closely the model for the IPL and was confident of repeating the same success in the PPL.
"We want to follow the same concept of selling franchise and sponsorship rights of the participating city teams and selling the title and broadcast rights separately," he said.
"The companies and organisations we have given a presentation too have shown great interest and want the involvement of some foreign players not on the scale of the IPL but to a big extent to make the PPL attractive and competitive for the people," he added. |
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